The role of clients in logo designing process


Whether a logo is good or bad is not for the designer to decide. The designs have to meet the expectations of the clients and have the potential to become popular in the industry. They must have a strong recall value, so that the consumers remember them and associate them with the product. The logos are approved by the clients …

Steps of making an impressive logo


The logo of a company plays a significant role in determining what type of clients it will acquire and how popular it will become. Considering how much depends on the quality of a logo, it is no surprise that the process of creating a logo is a long drawn one and involves many people. An entire team works hard to …

Assess competition for a perfect SEO strategy


Managing search engine optimization can be a challenge for people who are not familiar with the tools and industry trends. There are professionals who are conversant with the technology, as well as popular practices, known as the SEO best practices. They are skilled in management of SEO for a website and are able to formulate strategies that work well. An …